is the title given to our articles and informative publications on a specific area of law available for clients. The use of a brand name to support certain types of marketing activity can be very effective and memorable. are published on our website, distributed to over 300,000 users registered to receive Lexology and are shared across our social media platforms. If a PDF or hard copy of a Keynote is required, the Marketing Team can prepare this for you.
Before drafting any article to feature as a Keynote, please contact the Marketing Team to check that an article on the same subject is not currently being drafted by another lawyer or already in existence. The team will also share with you the guidelines on how to prepare an article so it adheres to the Keystone house style.
Individual are aggregated and emailed to clients by way of our client newsletter on a monthly basis. Content includes details of news about Keystone, events and informative articles about hot topics and forthcoming legislation changes written by Keystone lawyers who have volunteered to do so. Lawyers who contribute to the newsletter help raise their own individual profile within the firm and amongst its recipients. It is by no means unheard of for contributions to lead directly to chargeable work.